CONVERSION RATE OPTIMIZATION
CUSTOMERS ARE FICKLE
The minute they feel uncomfortable or turned off by your images, copy, colors, content, navigation, etc. they will leave and never return. CRO identifies issues before they arise and you lose the sale.
DESIGN FOR THE PEOPLE
What good is a bad-ass looking website when it confuses visitors and they bounce off without converting? A CRO audit will leave you with a bad-ass looking website that will now actually perform well too.
Conversion rate optimization (CRO) is the process of auditing a website to identify points of friction and make recommendations to increase the amount of people taking a desired action like purchase, subscribe, or download.
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A good digital marketing plan includes multiple different tactics with the same end goal in mind. By keeping your Facebook and Instagram ads, Google ads, CRO, social media influencers, and SEO services in one place, on one invoice, your marketing strategy and brand voice will stay the same regardless of where your potential customers see you.
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