INCREASE IN MONTHLY ORGANIC TRAFFIC
INCREASE IN ORGANIC KEYWORDS RANKED
BooginHead is a woman-owned, parent-run, small business that ensures baby pacifiers, cups, and toys stay off the dirty floor. They offer affordable and super cute patterns on pacifier clips, teether bibs, sippy cup holders and even matching face masks.
Organic traffic was slowly declining month-after-month so BooginHead worked with us to:
Gain back what was lost and grow organic traffic further
Increase visibility in SERP (search engine results pages) for their products
Identify and stop doing what is driving the decline
Make small changes that don't effect user experience
Performed an SEO audit to find high-value keywords and selected the primary and secondary keyword targets by page.
Edited H1s, titles, meta descriptions, and URLs and made on-page optimizations to include our keyword targets.
Proposed blog topics for commonly searched questions.
Ensured SEO was performed on blogs before posting.
Updated older blogs to be more relevant.
On-going SEO maintenance was performed to remove duplicate content and tags.
Website design team improved page speed.
Added redirects for broken pages.
Almost immediately after the SEO audit was implemented, the organic traffic started to increase and we saw a:
61% growth in monthly organic traffic
498% increase in organic keyword ranking
Page speed improved from a mobile (most of their traffic) score of 32 to 65
A good digital marketing plan includes different tactics with the same goal. By keeping your digital advertising, influencers, SEO services, and website design in one place, on one invoice, your marketing strategy and brand voice will stay the same regardless of where your potential customers see you. Contact us today to put Thrive Marketing Consultants to work for you!