WEBSITE PAGES BUILT
Gus & Violet offer fashion forward, versatile belts & handbags that can be switched up with interchangeable hardware for the fashionista who wants options! With their interchangeable styles, you truly CAN have it all. The ampersand says it all.
Design and build a website to introduce the brand to potential customers
Beautifully display the many options to customize the products
Ensure the user experience is seamless
Select a hosting platform that is easy for the client to update in the backend
Sell products and collect emails for lead nurturing
Build trust for repeat purchase
After discussing what the client's main goal for the website is, we proposed using the Shopify platform for easy updating and inventory management. We recommended a theme that would meet the campaign goals and began the website design process.
A newsletter pop up was implemented to capture email addresses, upsell product suggestions, gift card option, and an email drip campaign to provide a promo code for repeat purchase.
An esthetically pleasing website was launched to introduce the brand
Our conversion rate optimization (CRO) process ensured it was easy to navigate, effectively uses white space, and has one main call-to-action
A modern layout was used with lots of beautiful images to portray a fashionable and fun lifestyle
Inventory was set up in the backend to be able to fulfill orders directly through Shopify
Relevant blogs were added to aid in SEO / search ranking and keep visitors on page longer
A good digital marketing plan includes different tactics with the same goal. By keeping your digital advertising, influencers, SEO services, and website design in one place, on one invoice, your marketing strategy and brand voice will stay the same regardless of where your potential customers see you. Contact us today to put Thrive Marketing Consultants to work for you!