MARKETING

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Lets Talk KPIs: Instagram & Facebook Ad Reporting

Do you use key performance indicators (KPIs) to track your business’s digital advertising performance? KPIs are necessary to include in...

The Best FREE Digital Marketing Certifications

College degrees are important, of course, but you can learn a lot (maybe more) about marketing with all the digital marketing...

Don't Make This Facebook Ad Targeting Mistake!

Sure, Facebook ads can really help a business, but ads are a complex and ever-changing beast of a marketing tactic. Missteps are common...

Marketing Terms: 55 of Our Favs

Have you ever tried reading a blog about the latest and greatest in digital marketing, only to think, “... huh?!” We love the industry...

How To Find Influencers

Social media influencers are one of the hottest marketing tactics for businesses today. They have amazing reach, humanize your products...

5 Tips for Organic Instagram Growth

With over 2 billion users, Instagram is a goldmine for marketing your business. After all, Instagram is used by 44% of individuals to...