SEO

SEO, or search engine optimization , is the process of improving your website to increase visibility and ranking in relevant search results.   Basically, it helps you get more eyeballs on your website organically, without paying for it like you would with Facebook or Instagram ads  or Google ads . One important aspect of SEO is using relevant anchor text. But before we dive too deep into everything anchor text, let’s get some definitions out of the way first:   Anchor text  (

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